Members of the media have great power to shift the cultural conversation around body image, diet culture, and eating disorders. To learn how, explore the resources below.
Media Guidelines
How to talk about food, bodies, and eating disorders
Members of the media and other content creators have great power to shift the cultural conversation around body image, diet culture, and eating disorders. To help you thoughtfully choose imagery and language that avoids harmful stereotypes and educates readers, we invite you to explore the resources below.
Language Matters – Here's How to Change Yours
What to Say (and Not Say) About Food & Bodies
Tips for navigating conversations around health, food, and appearances – both with loved ones and more broadly.
Why the language used and messages spread by the media have such a powerful influence, and how you can be a part of the change.

Common, Harmful Phrases in the Media — and What to Use Instead

Avoid
“Thunder thighs,” “muffin top,” “cankles,” “problem areas,” etc
Consider
Refer to body parts by their proper names and avoid pejorative labels.
“Bikini body,” “best body,” “beach body,” etc.
Prioritize language around how people want to feel (e.g. confident)
“Guilty pleasure,” “cheat day,” “junk food,” etc.
Food is neither "good" or "bad". Focus instead factors like taste and enjoyment.
How much do you know about eating disorders?
Explore our free educational resources
Learn more

Tips for Creating Content About Eating Disorders

Tips for Creating Content About Eating Disorders

1
Check your facts
  • Rely on evidence-based research, statistics, and facts. Research shows that eating disorders are brain disorders, not a vanity choice .
Help Change the Conversation
We encourage you to share these guidelines with your colleagues and communities to show your commitment to helping change the conversation around food and bodies. Download the images here for easy social media sharing!
Tips for Creating Content About Eating Disorders
After eight weeks of treatment, Equip families are well on their way to healing
1
Check your facts
Rely on evidence-based research, statistics, and facts. Research shows that eating disorders are brain disorders, not a vanity choice.
2
Avoid stereotypes
Eating disorders can affect anyone. Avoid using language or images that support the stereotype that eating disorders only affect thin, white, young women.
3
Do not focus on weight
A number does not reflect physical and/or mental health. Don't use weight as a measure of the severity of an illness or as the sole determinant of recovery.
Provide resources
Make it clear that while these diseases are serious, full recovery is absolutely possible. Include treatment information and resources such as Equip and Project HEAL.
4
Provide hope & resources
Make it clear that while these diseases are serious, full recovery is absolutely possible. Include treatment resources such as Equip and Project HEAL.
Creating content about eating disorders? Download our free guide here!

Diet culture, fatphobia, weight stigma, and thin idealization remain pervasive in our society, and media plays a critical role in shaping public perception of these topics. Learn more about the impact members of the media like you can have below.

Hollywood's ideals and values trickle down to society. So how does Hollywood depict fatness and why it matter?
Tips for navigating conversations around health, food, and appearances – both with loved ones and more broadly.
Heroin Chic Is Back — But That's Not the Real Problem
How trends like heroin chic impact body image, and how media helps shape the conversation around bodies and fashion.

Learn More About Eating Disorders and the Media

Recognizing possible symptoms of an eating disorder is an important first step to getting the right support. Here's what you need to know.
Does negative body image cause eating disorders? Do all eating disorders involve body image issues? Learn the facts here.
Hollywood's ideals and values trickle down to society. So how does Hollywood depict fatness and why it matter?
Heroin Chic Is Back — But That's Not the Real Problem
How trends like heroin chic impact body image, and how media helps shape the conversation around bodies and fashion.
Eating Disorders Explained
30 million Americans are affected by eating disorders

P.E.: The link between exercise and eating disorders

While it’s tough to nail down an exact definition for the phenomenon, over-exercise, compulsive exercise, overtraining — whatever you want to call it — often goes hand-in-hand with disordered eating.
When person has an eating disorder, what can look like a healthy attitude toward exercising is usually part of the problem. Let’s explore the difference between unhealthy and healthy types of exercise.
Join our free family support group!
Join us for our weekly Family Support Group! Every week, Equip clinical team members lead a candid discussion about the realities of eating disorders, common questions about treatment and recovery, and first-hand advice about recovery as a family. Learn more & register below!
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